Well folks, welcome to the off season. I do believe this is going to be the thing we talk about all off season. According to the DHN survey, roughly 800 out of 950 people feel this is a good idea. The other group got called pessimistic buttheads via the comment section, and indeed we are. But I personally don’t stamp a judgement on anything until I see it, so we shall wait and see.
Coderbrony has sent us over a press release concerning the matter, as the previous articles about the project have more or less been from secondary sources (Phoe on EqD and me here). So here we have it……..straight from the horses mouth. The original post from a week ago can be found here.
The Brony Thank You Project has finalized the script for the ad that will run on the Hub, and it has been sent to Hub Standards and Practices for clearance. In it’s final form, it drastically cuts back on the number of repetitions of “We are the bronies”, changes the end title card to suggest donations to a charity (still being decided) to show appreciation for the show, and in general improves the language of the ad thanks to helpful suggestions from contributors participating in the forum.Once the script is approved by the Hub, we’ll be opening up the submission process, and sending out details on how interested bronies can become part of the ad. Selections will be made based on video and audio quality of the submission, as well as how well the brony (male or female) represents a role model for the community. The message we want to send is: even if you grow up to be a firefighter / soldier / doctor / businessperson, you can still like a show such as My Little Pony. Also be aware that we’ll be conducting routine background checks on anyone selected to be featured in the ad.(Its of good size, the rest behind the page break).
We hope to have a rough cut by BronyCon to show.In addition, MLP Background Music Composer WIlliam Anderson has agreed to assist in the production of the score for the advertisement, once we have selected a composer to create it.The final decision that has been made is to draw the line at a 10 spot run during a week of prime time leading up to the MLP season opener in the fall, and donate all funds beyond that to the chosen charity. The estimated cost, including printing and mailing posters to the contributors who selected that perk, and other production costs, is around $14,000. This leaves around $1,500 left to collect in order to fully fund the 10 spot run. If we want to make a donation to charity in addition, we’ll need funds on top of that.Finally, we’re still looking for an artist to draw the art print that we’ll be giving out to donors. If you’re interested, contact Coder Brony at firstname.lastname@example.org.The current shooting script reads:Hi, we’re bronies. We’re fans of My Little Pony:Friendship is Magic,and we’d like to say thanks. Thank you to Hasbro and the Hub forcreating such a fantastic show. Thanks to DHX Media and all theanimators for making it so beautiful to watch. To the voice actorsand singers for bringing the characters to life. To the composersfor creating such wonderful music. And to Lauren Faust and thewriters for bringing a little more honesty, loyalty, laughter,generosity, kindness and magic into the world.
Coder BronyDemographer By Appointment to her Majesty Princess Celestia