Many fans this morning awoke to the community news that Hasbro has issued another C&D letter towards somebody in the fandom. In this case it was the high profile fandom animator known as Jan Animations, fan-famous for such creative animated works such as Button’s Adventures, Ask The Crusaders (Tumblr), Picture Perfect (music video), and the animated song featuring John De Lancie that appears in Bronies: The Extremely Unexpected Adult Fans of My Little Pony.
Specifically the letter (as seen above) was sent via YouTube about JanAnimation’s videos, and in short has been to ask to remove any content containing Button Mash or other MLP characters. Fans in the community of course have been upset, with gossip of people planning to boycott today’s episode. While not watching a television station for one show may be low key to a four billion dollar toy company, VP of development and scripted entertainment Mike Vogel (@mktoon) has stated that he plans to look into it.
Hey Everypony, Re: Your concerns about fan work, I will go look into it. Promise,
— mktoon (@mktoon) March 22, 2014
So for once we might actually hear some internal details from Hasbro as to the specific reason certain fandom creations get targeted. We’ll publish further information as it becomes available.