Hot Topic Variant Cover

It is the middle of September. This means releases the comic sales figures for August. Unfortunately for the month of August, My Little Pony comics were not as hot as they were in the month of July.


My Little Pony Stats 16


First and foremost, My Little Pony: Friendship is Magic #10 finished in the 84th spot with and estimated 24,475 physical copies sold. The comic beat out some of DC Comics’ and Marvel Comics’ less than popular titles such as Catwoman #23 and Captain Marvel #15.

My Little Pony Stats 17


Second, My Little Pony Micro-Series #7…featuring Cutie Mark Crusaders finished in the Top 100 selling an estimated 20,868 physical copies. The micro-series managed to outsell Daredevil Dark Nights from Marvel and Superboy from DC.

My Little Pony Stats 18


The My Little Pony Cover Gallery#1 sold an estimated 6,859 physical copies outselling Mark Waid’s Green Hornet #5 from Dynamite Comics. (Yes. It says it is from Dynamic Forces, but Dynamite is the publisher.)

My Little Pony Stats 19


In terms of graphic novel sales, My Little Pony Digest Vol. 1 sold 4,067 copies finishing 6th on the Amazon Bestsellers list.

My Little Pony Stats 20


Finally, My Little Pony: Friendship is Magic Vol. 1 continues to sell decently as with the month of August selling 695 copies.

That’s all for now. September should turn out to be a decent month for IDW as My Little Pony is dishing out My Little Pony: Friendship is Magic Vol. 2 featuring the Nightmare Rarity arc, My Little Pony: Friendship is Magic #11 starting the Princess Cadence/Shining Armor High School days, and Princess Celestia’s spotlight in My Little Pony: Micro-Series #8. Happy reading!



  • Anonymous

    It should be noted that 10 came out at the tail end of August, which would be effecting the sales. I know I had a small problem obtaining Micro 7 since my initial subscription set-up was just for 6 (at the time I set it up, there were NO other micros to follow the mane6). Though for IDW Pony is still 1 and 2 for them.

  • Anonymous

    Ouch… that’s a drop of about 30% for the main comic since last month – easily the worst seller of all 10 so far. I really hope it *was* the end-of-month release date that accounts for that.